University of Southern California

USC Alumni Association

Lifelong and Worldwide

Elizabeth Rusnak Arizmendi


Elizabeth “Liz” Rusnak Arizmendi '85 was appointed vice president of the Rusnak Auto Group (as well as vice president of public relations) in fall 2003.

Rusnak Arizmendi oversees public relations activities for the entire Rusnak Auto Group, which include nine different brand dealerships at eleven Southern California locations. Among the dealerships included in the group are Audi, Bentley, BMW, Hyundai, Jaguar, Mercedes-Benz, Porsche, Rolls-Royce and Volvo.

She is responsible for the development and facilitation of relationships with nonprofit organizations, coordinating media and community relations, and directing the organization’s internal communications. The Rusnak Auto Group philosophy is “giving back” to our communities and helping raise awareness and funds for nonprofit organizations,” says Rusnak Arizmendi.

A 1985 graduate of USC, Rusnak Arizmendi worked in management for the automotive dealership for ten years before leaving to start a family. The daughter of company founder and automotive dealership pioneer Paul Rusnak, she then returned to the business to resume her career.

“My responsibilities are to inform our customers at every opportunity that we are here for them for the long term,” she says, emphasizing the fact that the family-run company has been serving clientele in Southern California for more than 45 years.

The Rusnak Auto Group literally began the import automotive business in Southern California based on Paul Rusnak’s affinity for, and fascination with, European sports cars. Well ahead of the curve and with an uncanny sense of what customers love about cars, the Rusnak Auto Group has become synonymous with quality, superior service, aggressive pricing and unrivaled vehicle selection.

“We’ve developed long-lasting relationships with our customers and the community over the years,” says Rusnak Arizmendi. “I want to continue in this position working hand-in-hand to maintain these relationships. We want our customers to know we’re deeply committed to providing quality and service, and to making the communities that we serve attractive places to live, raise families and conduct business.”

Liz Rusnak Arizmendi resides in Glendale with her husband and two children.