Archana (Archie) Chattha is a partner and vice president at VSC, a public relations, content marketing and multimedia firm that accelerates brands into vertical market leaders. In this position, Chattha focuses on enhancing VSC’s ecosystem of partners, venture capitalists, influencers and clients through signature events. Her career began at Sony Music, where she quickly rose through the ranks to become one of the youngest vice presidents in the company’s history. As Sony Music’s vice president of brand marketing & development, Chattha created iconic experiences that ran the gamut from live music events to film premieres. She is a USC Annenberg School for Communication and Journalism alum.